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Rewriting the DTC Playbook: 2027 Brand Planning Edition
Rewriting the DTC Playbook: 2027 Brand Planning EditionBlogResources

Rewriting the DTC Playbook: 2027 Brand Planning Edition

By Seth Gordon, Executive Vice President, Medlive  The main question I hear from DTC marketers is where…
August 19, 20263 min Read More
The Science Has Sprinted Ahead, Innovation Is Everywhere, And Yet Patients Are Still Waiting
The Science Has Sprinted Ahead, Innovation Is Everywhere, And Yet Patients Are Still WaitingBlogResources

The Science Has Sprinted Ahead, Innovation Is Everywhere, And Yet Patients Are Still Waiting

By Lindsay Rosen, Vice President Strategy, Digital Solutions, Medlive One statement kept surfacing at the…
June 17, 20267 min Read More
Transforming a Regional Meeting Into a Year-Long Clinical Education Resource with LUGPA
Transforming a Regional Meeting Into a Year-Long Clinical Education Resource with LUGPABlogResources

Transforming a Regional Meeting Into a Year-Long Clinical Education Resource with LUGPA

By Ryan Whalen, Vice President, Digital Solutions, Medlive  Every year, medical societies invest significantly in bringing…
May 12, 20266 min Read More
DTC Ads Under Fire: Why Brands are Doubling Down on Education for Patient Engagement
DTC Ads Under Fire: Why Brands are Doubling Down on Education for Patient EngagementBlogCase StudiesNews

DTC Ads Under Fire: Why Brands are Doubling Down on Education for Patient Engagement

As regulations tighten on pharma advertising, education delivered in partnership with advocacy groups emerges as…
September 25, 20255 min Read More
Transforming Launch Strategy: Digital HCP Education Accelerates Adoption and Revenue
Why Digital HCP Education is Essential in Pharma Launch Strategies_Connected HCP
Transforming Launch Strategy: Digital HCP Education Accelerates Adoption and RevenueBlog

Transforming Launch Strategy: Digital HCP Education Accelerates Adoption and Revenue

Pharma launches face steeper odds than ever – discover why behavior-driven digital HCP engagement is…
September 4, 20257 min Read More
Fierce Pharma Webinar Drive Adoption in 2026
Fierce Pharma Webinar Drive Adoption in 2026Webinar

Fierce Pharma Webinar Drive Adoption in 2026

With planning for 2026 already underway, brand teams face a critical question: how do we…
August 29, 20251 min Read More